Nadya Powell: Tech City’s one-woman whirlwind

Women make up pretty much half of the population and nearly half of the workforce, but they are still woefully under-represented in the tech world. I met up with Nadya Powell, MD of MRY UK, to hear what she and her peers are doing to redress the balance. The highlight of Internet Week It’s Friday […]

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How not to pitch a film script

“Go on, pitch us a film!” That was the bold – and unusual – challenge from David Parfitt of Trademark Films to people from writers’ collective 26. Film production companies don’t normally hold X Factor style auditions for film ideas, and it’s rare for them to consider suggestions from people without heavyweight screenwriting credits. So the […]

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Horror stories at Shoreditch Town Hall

It was the day before Hallowe’en – a suitably sombre evening for a night of horror stories hosted by D&AD. Shoreditch Town Hall was packed with people keen to hear terrifying tales of screw ups from ad industry insiders. Here are five things I learned. 1. “The key to brilliant work is to have no […]

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Auxiliary verbs perish in boating accident

Do you know those Duck Boats that roam up and down the Thames? Bright yellow amphibious boats. Great fun for kids and tourists. Well, one caught fire the other day. Luckily no people were injured. But a load of innocent auxiliary verbs perished in this ITN report shortly afterwards. Have a listen to the story. […]

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Teenage Cancer Trust Christmas cards

The other day I was sent this picture of reindeers pulling Santa’s sleigh. The child who drew it has cancer and is being helped by the Teenage Cancer Trust. It’s all to do with a new writing project that brings together copywriters like myself from writers’ group 26 and children supported by the Teenage Cancer Trust […]

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Designer soapbox: Tim Foster

Born in Yorkshire and raised in Kent, Tim Foster trained at Ravensbourne and since then has worked for everyone from the Observer magazine to Dorling Kindersley and Mitchell Beazley (twice). Here he talks about combining his roles as an editorial designer and art director, why he loves working with text, and what inspires him. What’s […]

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Soak it in a pond, soak it in the sea

I caught the Stradivarius exhibition at the Ashmolean on the very last day. Had forgotten all about it until the curator, Jon Whiteley, popped up on the Today programme, talking about how people behave in museums. He told the story of someone who came in to show him a violin, convinced it was a very […]

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Once upon a housing estate

Since Procter & Gamble hired Jim Bangel 40 years ago and made him their official ‘Storyteller’, the profession of ‘corporate storyteller’ has become increasingly mainstream. Storytellers now pop up all over the place, not just in their natural habitat – marketing and advertising – but in oil and gas companies, the automotive sector and software […]

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Being interesting: a QI masterclass

John Mitchinson, the ubiquitous and ultra-bright co-founder of QI, made his way up the hill at Glastonbury to tell a packed tent how to find any subject interesting. Here are his ten insights into how to investigate the world through the lens of  QI’s patented curiosity goggles. 1. Everything is interesting if you look at […]

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Hairy hounds and the harp

When I’m not writing for a living, I play the harp. The harp has been a passion since I was nine years old – pretty much a constant companion. I’ve played the harp all over the place – including the Sydney Opera House when I toured Australia with a youth orchestra. But the other day […]

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Language: with extra chilli sauce

‘Arrange the langoustines on top in a wigwam fashion’. This instruction caught my attention when I was cooking dinner the other night.  I’ve never made a wigwam of langoustines before, but this was an admirably clear piece of stage direction. Of course, if the shellfish had been alive it might have been tricky. But as […]

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Saying yes, saying no

As part of 26’s collaboration with Designer Breakfasts, I listened to a debate among designers on rejecting and accepting work. Money, chemistry and your internal hypocrisy meter – how do you respond to the offer of new projects?   Three ways to react to a phone call. 1. You feel your heartbeat speed up and […]

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Story 2013: a kaleidoscope manifesto

Believe in clouds. Be stubborn. Keep your rococo aesthetic. Lob your opinions upwards. Rise up like an octopus, like a rubber parachute, like a chewy umbrella. Don’t believe the hype. Investigate peace. Be joyously, defiantly subjective. Send your characters to remedial school. Talk to the person next to you. Walk into a story. Listen to […]

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Designer soapbox: Anja Wohlstrom

Anja grew up in the Swedish countryside outside Helsingborg, near Copenhagen. Now Art Director of the New Statesman, she steps onto the Designer Soapbox to talk about her love of illustration, the Swedish design aesthetic and having ideas in airports.   What’s your day job? As the Art Director of the New Statesman magazine, I’m […]

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How sound can tell a story

What can creatives learn from the way that Jacques Tati uses sound in his 1958 film, Mon Oncle? As someone who works with words, sometimes it’s great to come across storytelling that does away with them altogether. This article, written for a 26 / D&AD project, The Story Works, reveals how sound tells a story in Mon […]

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